Press

PRESS

Stay up to date on what we’re doing, where we’re going, and what’s coming next.

December 12, 2017

VSBLTY, DIMENSION, INC. COLLABORATING TO CREATE ‘SUPER-RESOLUTION’ FACIAL RECOGNITION TECHNOLOGY

Close this Press Release…

New Application Will Improve Venue Security In Addition to Marketing Applications

Voorhees, N.J., December 12, 2017—VSBLTY, a leader in innovative facial and object recognition software solutions, today announced it was collaborating with Dimension, Inc., the Las Vegas, Nevada-based innovator in advanced video and still image enhancement technologies, to take their facial recognition software capabilities to a new level.

The collaboration was announced by VSBLTY CTO and Co-Founder, Tim Huckaby who said, “Dimension and VSBLTY’s experts will be working together to incorporate Dimension’s patent pending Super-Resolution technology into the VSBLTY facial recognition software, providing an enhanced level of detail needed to meet and exceed future customer expectations.” He said the companies anticipate completing this project during the first quarter of 2018.

In addition to significantly enhancing the marketing applications already being utilized by VSBLTY’s retail and hospitality clients, the new technology is expected to have significant utilization in security at airports, entertainment venues and other locations.

Current VSBLTY technology uses advanced facial recognition that can identify people in milliseconds, even in crowds or in motion. Huckaby said the new technology being developed will be a unique identifier of individuals by making facial fingerprints with the ability to “pick select faces out of a crowd.” The new technology has also drawn the attention of law enforcement, according to Huckaby.

VSBLTY, creators of Proactive Digital Signage, provide ground breaking applications to drive brand engagement, measurement and sales at retail. VSBLTY enables consumers to interact with high-impact motion graphics, manipulate content and engage in a rich immersive customer experience through intuitive touch. Their advanced analytics capabilities provide audience measurement data, as well as other critical KPI’s such as age, gender, emotional state, etc. Vector™ is VSBLTY’s facial analytics software technology married to digital signage. This product is now being used as a security enhancement at events to help identify known bad guys that can be pre-enrolled in their database and trigger an alert to law enforcement if a person of interest is seen.

Dimension Inc. is a research, development and licensing company specializing in upscaling and compression video and image technology. The company holds five patents for this advanced technology and has developed it into the highest quality video enhancement software available. Its newest upscaling technology provides real-time, high quality HD to 4K or 8K for applications such as VR/AR and broadcast television.
http://www.dimensioninc.tv/

Press Contacts:
Nelson Fellman
nfellman@comcast.net
(609) 706-8588
vsblty.net

Share:

September 26, 2017

PATH TO PURCHASE EXPO 2017 & SHOPPER MARKETING MAGAZINE SELECTS VSBLTY FOR ITS ‘EDITORS CHOICE’ AWARD

Read this Press Release…

VSBLTY, a retail technology and marketing company headquartered in Carlsbad, Calif. was selected for the “Editors Choice” award by Shopper Marketing magazine for its groundbreaking Tyson Products inline freezer door pilot program.

In addition to being featured in the September issue of the magazine, the unique, pro-active  digital activation was presented at the Path to Purchase Expo in Chicago on September 27 and 28.

VSBLTY earned the award for the inline freezer door pilot program it implemented with Tyson Products in 10 Meijer grocery store locations in Michigan, Indiana, and Illinois.

Accepting the award for VSBLTY, Jay Hutton, CEO, said “We are delighted to have our company recognized for the revolutionary technology that is transforming retail by enhancing the interaction between shoppers and brands to impact point of sale behavior and collect unprecedented shopper data.

The door of the Tyson cooler is designed to create consumer engagement and interaction (touch), motivate in-store purchases, and gain actionable, real time behavioral analytics information about Tyson consumers. The state-of-the-art Vision Captor™ technology combines high impact, engaging motion graphics and interactive brand messaging on glass displays at point-of-purchase.

During the four-week test program, existing inline freezer doors were replaced with VSBLTY proactive digital display doors that provided interactive and engaging content about Tyson products.

It also was the first pilot program to integrate digital coupons connected to the Meijer consumer loyalty program. “This combination of technology, brand creative and loyalty program integration drove results and significantly outperformed existing benchmarks,” said WendyJean Bennett, Sr. Director of Media & Experiential marketing at Tyson.

In comparison to the average dwell time on a typical web page of 16 seconds, the Tyson digital campaign scored an impressive 38 seconds.

Press Contacts:
Nelson Fellman
nfellman@comcast.net
(609) 706-8588
vsblty.net
ll

Share:

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum deserunt mollit anim id est laborum.

Press Contacts:
Jan Talamo
jtalamo@vsblty.net
123.456.7890
vsblty.net
Jan Talamo
jtalamo@vsblty.net
123.456.7890
vsblty.net
ll

Share: